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Pour Un Homme de CARON Le Soir

COSMETIQUE MAG 2022 GOLD AWARD

Pour Un Homme de CARON Le Soir

Pour Un Homme de CARON Le Soir

Pour Un Homme de CARON Le Soir

We are delighted and proud to announce that our perfume POUR UN HOMME DE CARON LE SOIR has won the 2022 Gold Award in the category of Men’s Fragrance.

Pour Un Homme de CARON is a perfume created in 1934 that has marked the history of perfumery. We are writing this year a new chapter around this iconic fragrance, with a new communication campaign and the creation of two new fragrances, including Pour Un Homme de CARON Le Soir.

Pour un Homme de CARON Le Soir is a sensual, nocturnal lavender created by our in-House perfumer, Jean JACQUES, around two major ingredients: lavender the emblematic ingredient of Pour Un Homme de CARON, and an oakwood extract from upcycling, it recovers sawdust from the manufacture of Cognac casks. We extract the scent of oaks over 200 years old that are worked during the manufacture of cognac casks and that develop particularly opulent and smoky notes.

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The digital campaign

The digital campaign

We are pleased to announce that our digital and mobile campaign POUR UN HOMME DE CARON has won the 2022 Gold Award!

Pour un Homme de CARON is a perfume that knows an uninterrupted success for almost 90 years and that has transcended generations. Through this campaign we wanted to highlight the different facets of today’s men.

This campaign has been created around five short movies, in which five character traits of the CARON man have been highlighted: audacious, generous, dreamer, passionate and flamboyant.

This campaign stands out by breaking the codes, with a cinematographic and artistic treatment in a spectacular scenery and carried by a talented ambassador: Tahar RAHIM.

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Poivre Sacré

2022 FIFI AWARDS

Poivre Sacré

Poivre Sacré

Poivre Sacré

The House of CARON has received the prize for Best Niche Fragrance 2022 – Major Brand’s Collection category for its perfume Poivre Sacré. This is the second year in a row that CARON has received an award from the Fragrance Foundation France. After a blind-smell selection process carried out by industry experts, Poivre Sacré won for its olfactory qualities and the emotions it provokes.

This prestigious prize rewards the House of CARON for its strategic decisions made under the guidance of Ariane de ROTHSCHILD since its acquisition in 2018. A vision guided by bold choices that echo CARON’s history and a desire to keep the spirit of Haute Parfumerie alive, a spirit that has inspired the House since it was founded in 1904, all while anchoring itself in modernity. This spirit is reflected in our opulent creations, bursting with beautiful raw ingredients that are often excessively dosed.

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Aimez-Moi Comme Je Suis

2021 FRAGRANCE FOUNDATION FRANCE AWARD

Aimez-Moi Comme Je Suis

Aimez-Moi Comme Je Suis

Aimez-Moi Comme Je Suis

La Maison CARON has won the Professional Award in the Best Men’s Bottle Design category at the 2021 Fragrance Foundation France Awards, for its perfume AIMEZ-MOI COMME JE SUIS.

This bottle is a tribute to our iconic Pour Un Homme de Caron, with the same subtly fleshed out, boxy frame that evokes the comfortable shoulders of the Caron man.  Our new creation proudly asserts its difference in its style and architectural lines. Its “gunmetal” cap and plaque have a mirror-finish, meaning AIMEZ-MOI COMME JE SUIS will always reflect the man who wears it.

Inside this bottle is our manifesto fragrance: an unexpected duo of hazelnut and Haitian vetiver. With its amber woody accents, AIMEZ-MOI COMME JE SUIS is the signature of a man who fully embraces who he is: free and liberated.

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