To honor the 90th anniversary of the iconic Pour Un Homme de CARON and the reveal of its new, intensely magnetic edition, the House hosted an immersive event at Galerie Au Roi.

Joined by in-house Perfumer, Jean Jacques, and Creative Director, Olivia de Rothschild, the evening was a captivating exploration through lavender fields and a fascinating dive into the fragrance’s heritage.

The dinner, curated by Chef Jordan Moilim, was followed by an evening animated by DJ Antonin Courant, in the company of personalities including Mathias Dandois, Vassili Schneider, Romain Brau, Harry Nuriev, Thomas Roussel, and many others.

For the second consecutive year, CARON is collaborating with the ready-to-wear brand VICTORIA/TOMAS. A meeting of two creative worlds: Perfumery and Fashion.

From this exclusive partnership, four leather accessories have been created. As an invitation to take your perfume with you wherever you go.

« We have a very close relationship with perfume. This collection is an invitation to question the place of perfume in our daily lives, as an essential object to keep within easy reach. »
Olivia de Rothschild, Creative Director of CARON.

Its bold and imaginative style will be employed in the Wood Intensities campaign from January 2024. For the first time in the House’s history, the collections will unite under a single creative direction.

Led by Olivia de Rothschild, CARON’s new creative direction is being fully displayed starting with the first campaigns of 2024. Photographs and videos take on a decidedly dreamlike quality to reveal the wondrous worlds of CARON perfumes. A subtle blur emphasises the fragrances and heightens them with bold colours reflecting the generosity of CARON and the exceptional quality of the raw materials. A certain graininess softens the boundary between dream and reality. Light effects mingle with textures whose opulence is intended to accentuate the extraordinary.

Maison CARON was pleased to join GQ France for the Men of the Year ceremony, a prestigious event honoring personalities who left their mark on the year 2023 like François Civil, Panayotis Pascot, Fary Lopes and Léna Mahfouf.

On this occasion, CARON celebrated its elegant woody fragrance Aimez-Moi Comme Je Suis, with notes of hazelnut and vetiver. Just like the evening’s award-winners, this masculine creation encourages every man to fully embrace his multiplicity to reveal his singularity.

An olfactory space hosted by our in-house perfumer Jean Jacques, along with a personalized bottle engraving workshop, delighted the guests.

At the opening of Fashion Week PE 2024, Maison CARON organized an evening to honor its emblematic fragrance Pour un Homme.

Set around a scenography highlighting lavender, the key ingredient of this fragrance collection, the guests could discover or rediscover the fragrance created by Ernest Daltroff in 1934.

The House’s perfumer, Jean JACQUES, created two complementary fragrances: Pour Un Homme de CARON Le Matin, a luminous lavender with ginger notes, and Pour Un Homme de CARON Le Soir, an intense, sensual lavender with woody notes.

Caron and its nose imagined a lavender field which the different fragrances of the Trilogy were suspended, forming a contrasting olfactory journey. On one side, the white bottle of the morning fragrance, symbolizing its freshness. On the other, the black bottle, symbolizing intensity, sensuality and elegance.

This year, Maison CARON was present at the prestigious 80th Monaco Grand Prix.
On this occasion, an immersive and sensory pop-up was created and installed at the Fairmont Hotel, showcasing the universe of one of our latest creations, Musc Oli.
Simultaneously, our location in a suite with a breathtaking view of the famous turn of the circuit was the perfect place to welcome influencers, allowing them to discover our Maison in a private and exclusive setting.
Lastly, we had the pleasure of collaborating with Lilly’s Club during exclusive evenings featuring performances by internationally renowned artists and rappers.
Maison CARON is honored to have associated the elegance of Haute Parfumerie with this exceptional event, leaving its fragrant imprint in the history of the Monaco Grand Prix.

For the first time, Parfums CARON has collaborated with a ready-to-wear brand to create a unique capsule collection, inspired by its heritage, innovation and uniqueness. VICTORIA/TOMAS has developed a collection of bold silhouettes inspired by three fragrances:

– Tabac Blond (1919)created for men, Tabac Blond launched at the start of the Roaring Twenties, was massively adopted flappers, those slender women who displayed themselves in trousers, worked, drove and smoked. This avant-garde perfume of great elegance became the symbol of their emancipation.

– Pour Un Homme de CARON (1934)combines lavender and vanilla in a new and innovative way and is recognized as a masterpiece of modern perfumery. Its trail embodies an olfactory revolution.

– Musc Oli (2023) Co-created by Olivia de Rothschild and Jean Jacques, the perfumer froom Maison CARON, Musc Oli is a fascinating exploration. A bold fragrance that opens the doors to a world that is both singular and familiar: our inner world.

We are delighted and proud to announce that our perfume POUR UN HOMME DE CARON LE SOIR has won the 2022 Gold Award in the category of Men’s Fragrance.

Pour Un Homme de CARON is a perfume created in 1934 that has marked the history of perfumery. We are writing this year a new chapter around this iconic fragrance, with a new communication campaign and the creation of two new fragrances, including Pour Un Homme de CARON Le Soir.

Pour un Homme de CARON Le Soir is a sensual, nocturnal lavender created by our in-House perfumer, Jean JACQUES, around two major ingredients: lavender the emblematic ingredient of Pour Un Homme de CARON, and an oakwood extract from upcycling, it recovers sawdust from the manufacture of Cognac casks. We extract the scent of oaks over 200 years old that are worked during the manufacture of cognac casks and that develop particularly opulent and smoky notes.

The House of CARON has received the prize for Best Niche Fragrance 2022 – Major Brand’s Collection category for its perfume Poivre Sacré. This is the second year in a row that CARON has received an award from the Fragrance Foundation France. After a blind-smell selection process carried out by industry experts, Poivre Sacré won for its olfactory qualities and the emotions it provokes.

This prestigious prize rewards the House of CARON for its strategic decisions made under the guidance of Ariane de ROTHSCHILD since its acquisition in 2018. A vision guided by bold choices that echo CARON’s history and a desire to keep the spirit of Haute Parfumerie alive, a spirit that has inspired the House since it was founded in 1904, all while anchoring itself in modernity. This spirit is reflected in our opulent creations, bursting with beautiful raw ingredients that are often excessively dosed.