Boutique Monaco
1 rue de la Turbie, Monaco 98000
Boutique Monaco
1 rue de la Turbie, Monaco 98000
Founded in 1904 and owned by the Edmond de Rothschild family since 2018, Caron is opening a new chapter in its history with the House’s first Monegasque address.
GIVING FORM TO A VISION
Designed by Casper Mueller Kneer Architects, under the artistic direction of Olivia de Rothschild, this 83-square-meter (893-square-foot) space reflects a contemporary vision of luxury rooted in emotion,instinctand intimacy. Materials,lightand fragrance interact here in a subtle, fluid dialogue.
Exposed concrete, brushed metal, interplays of reflections and understated volumes harmonize in a décor conceived to give free rein to the sensory experience.
THE POINT OF PULSATION
In the center stands a monumental reinterpretation of Caron’s iconic perfume fountains. Six meters (nearly 20 feet) high, this installation becomes the keystone of the space, at once a sculpture, a landmark and a tribute to a historic concept of the house. More than a retail space, it is conceived as a gathering place at the crossroads of fragrance, design and contemporary art.
From season to season, it will show casethe creations of the artists who contribute to Les Formes Libres collection, in resonance with the house’s identity.
The first Monegasque Caron boutique thus becomesa space dedicated to living creativity.
THE VIBES
Caron offers an alternative way of approching fragrance, moving beyond traditional olfactory families. Vibes propose a reading grounded in states of being and in what fragrance initiates, stimulates, and sets into motion. They address the body, the mind, and instinct alike."It allow each individual the space of personal perception. The space can thus receive an energy, enver before it is defined".
